# Data Parrot Win/Loss

URL: https://dataparrot.ai/docs/features/win-loss

Data Parrot has two versions of Win/Loss analysis: Win/Loss Pro and Win/Loss Max. Use the guide for the version included in your plan.

Updated: 2026-05-26

## Data Parrot helps you understand why you win and lose

Data Parrot reads the emails, calls, meetings, transcripts, and other activity connected to your closed won and closed lost deals. It uses that activity to help you understand what helped deals close, what caused deals to fall apart, and what your team should do more or less of.

Data Parrot has two versions of Win/Loss analysis: **Win/Loss Pro** and **Win/Loss Max**.

## Win/Loss availability by Data Parrot version

| Data Parrot version | Win/Loss included? | What you get |
| --- | --- | --- |
| Starter | No | Win/Loss analysis is not included in Starter. |
| Pro | Yes | An AI-written summary for each won or lost deal, plus a table to filter, search, export, and open individual deals. |
| Max | Yes | A team-level win/loss analysis that finds the top signals across your won and lost deals, so you know what to repeat, what to fix, and which deals prove it. |

## Choose the help guide for your plan

- [Read the Win/Loss Pro help guide](/docs/features/win-loss/pro) if your company is on Data Parrot Pro.
- [Read the Win/Loss Max help guide](/docs/features/win-loss/max) if your company is on Data Parrot Max.
- [Check your plan in Subscription Settings](https://app.dataparrot.ai/settings/subscription) if you are not sure which version your company has.

If you have questions about your plan or need help, [contact Data Parrot support](/docs/support).

## Links

- [How to Improve the Data Parrot AI](/docs/how-to-guides/improve-data-parrot-ai)
- [Customer Health](/docs/features/customer-health)
- [AI Forecast](/docs/features/ai-forecast)